Great American Fake Off

Some 82% of middle-schoolers couldn’t distinguish between an ad labeled “sponsored content” and a real news story on a website, according to a Stanford University study of 7,804 students from middle school through college. The study is the biggest so far on how teens evaluate information they find online, and it has Anthony and Jeff wondering what the future of “news” will bring.

Some 82% of middle-schoolers couldn’t distinguish between an ad labeled “sponsored content” and a real news story on a website, according to a Stanford University study of 7,804 students from middle school through college. The study, set for release Tuesday, is the biggest so far on how teens evaluate information they find online.

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